Where fashion, music, and cool communities come together

Purple responds to the demands of an ever-evolving industry by delivering a unique audience experience. Contemporary brands will showcase within bespoke spaces, while international artists perform across multiple stages, making every day of Fashion Week unforgettable.

The first B2C fashion and music format during Fashion Week

01.
INCLUSIVITY

Purplesignofthetimes stems from the need to reach the end consumer directly and transparently. Our goal is to bridge the gap between brands and audiences through radical inclusivity..

02.
FASHION

Purple sign of the times acts as a hub where cutting-edge, trend-setting brands engage with the next generation. It is a space designed to be democratic and open to everyone..

03. MUSIC

An extensive lineup of international DJs and artists will perform throughout the event, utilizing music as a vehicle to further democratize the Fashion Week experience.

From Instagram

Cosa significa per te la moda? 

#purplesignofthetimes #fashionweek #musica #moda #modamusica #milano

Cosa significa per te il colore viola? 

#purplesignofthetimes #b2c #fashionweek #musica #moda #modamusica #purple

Cosa significa per te il colore viola? 

#purplesignofthetimes #purple #b2c #fashionweek #modamusica #musica #moda #purple #milano

Massimiliano Bizzi e Maurizio Carli Moretti a Radio 105 raccontano Purple: il primo evento B2C che unisce moda e musica 💜

#FashionWeek #B2C #ModaMusica #purplesignofthetimes

Cosa significa per te il colore viola?

 #purple #purplesignofthetimes #musica #moda #milano

Cosa significa per te la moda?

 #purple #purplesignofthetimes #musica #moda #milano

Cosa significa per te la musica? 

#purple #purplesignofthetimes #musica #moda

La scorsa settimana abbiamo avuto il piacere di intervistare @achilleidol, ponendogli alcune domande su @purple.signofthetimes, il primo format fieristico B2C moda e musica che unirà fashion shows e live performances. 

Stay tuned 💜

#FashionWeek #B2C #ModaMusica #purplesignofthetimes